Online networking tool: Create Facebook pages for brands and products (for free!)

You can now create Facebook pages for products and brands. I have to thank those at the MarketingSherpa blog for bringing this cool feature to our attention.

Facebook is giving marketers the chance to create product and brand pages for free (as of now). Enthusiastic customers can become your friends, giving you the chance to network with their friends. It may open up a whole new world of product promotion, and it’s right there for free.

Be aware that it’s not the same as creating a regular Facebook profile. You have to go to the Facebook homepage, click on the like titled “Advertisers” in the footer. It will take you to a page where you can buy ads, but look closely for the free offer to post a product without being a paying advertiser.

The Sherpa blogger foresees a charge for this new feature sometime in the future, so take advantage of the offer now. Good luck.

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